Skepta is taking his talents to the sportwear industry with what seems to be more control. His Big Smoke Corporation has inked a new deal with Puma.
Ever since Jay-Z got down with Puma it seems like they’ve been making serious inroads in the sneaker game with their collaborations and growing list of pro-athlete signings, and now they’ve taken things a step further with their latest innovative project.
Even football cleats?! Should be interesting to see who balls out on the field in Batman cleats. Might get clowned. Just sayin.'
HHW Gaming: PUMA Teams Up With Erin Ashley Simon For RKDO, Its New Gaming Esports Apparel Collection
PUMA's RKDO collection officially drops on July 29.
The Dreamer 2 "Off-Season Red" will retail for $130 and are set to drop on May 21st on Puma.com and participating retailers such as Foot Locker, Champs, and Eastbay.
Expect to see the likes of basketball stars like LaMelo Ball, Deandre Ayton, Katie Lou Samuelson and RJ Barret take to the court in a pair of these Court Riders this season and get busy on your team
The inspiration for the Dreamville honcho's footwear, the RS-DREAMER, will soon be available to the masses this coming Friday (April 2).
Dubbed the "Ebony and Ivory" RS-Dreamer, the silhouette sports and black and white colorway and boasts Puma's innovative RS technology and "RS Foam" to make running up and down the court as comfy as can be.
LaMelo Ball is rolling with Puma. Today (October 14), the athletic brand announced had entered into a partnership withthe future NBA Draft lottery pick.
Video games and kicks collided once again for this latest Puma and Nintendo collaboration.
According to Master P, during an interview with TMZ Sports, the New Orleans-bred mogul revealed that J. Cole still has aspirations of playing in the NBA and has reportedly been in training to build up his skill and stamina to play at the professional level, before adding that he had a long conversation with the Dreamville head about moving into the league.
It looks like J. Cole is not dropping an album anytime soon. On Wednesday (Jul 15), Dreamville president and co-founder Ibrahim Hamad took to Twitter to shoot down rumors that J. Cole was releasing a new project after Dreamville artist Olu claimed that the project was coming soon.
