Curren$y & Jet Life To Release New Mixtape With BitTorrent [VIDEO]

In recent years, the business and promotional aspects of the music industry have developed faster than the product. Following bar-pushing roll outs from Kanye West and Jay-Z, Currensy and Jet Life enter the fold with an innovative venture with BitTorrent.

Spitta and co. look to set new precedents for distributing free music is in the digital space with the “Jet Life BitTorrent Bundle.”

Though a new mixtape from the Jet Life crew will be the focal point of the drop, fans will also receive HD video content, interactive tour materials, an interactive Jet Life apparel catalog, and exclusive contest opportunities that will be redeemable online and at the collective’s concerts.

Peep this statement from Jet Life Digital Marketing and Brand Strategist Austin Leigh Briggs:

“When the discussion began with BitTorrent, it became apparent that that Bundle format could help us reinvent and grow 2.0 mixtape culture. Jet Life has built a massive audience by embracing a DIY, direct-to-fan mentality from the start. We’ve always put listeners first. BitTorrent allows us to reach these fans – as well as one of the largest audiences online.”

In addition, the yet to be titled project will be streamed via Soundcloud when it releases June 30 at Bundles.BitTorrent.com. To support the music, Jets members Corner Boy P, Fiend, and Young Roddy will also embark on the “Redeye” tour August 26.

See a short video explaining the nature of the deal below. The tour dates and flyer can be seen on the following page.

[via AllHipHop]

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Photo:

Aug 26 – Houston, TX – Studio at Warehouse Live
Aug 27 – Dallas, TX – Cambridge Room at HOB Dallas
Aug 28 – Austin, TX – Red 7
Aug 29 – Phoenix, AZ – Club Red
Aug 30 – San Diego, CA – Porter’s Pub
Aug 31 – Los Angeles, CA – Los Globos
Sep 1 – Oakland, CA – Grand Live
Sep 2 – Santa Barbara, CA – Velvet Jones
Sep 3 – Santa Ana, CA – The Constellation Room
Sep 4 – San Luis Obispo, CA – SLO Brewing
Sep 5 – Sacramento, CA – SOL Collective
Sep 6 – Eugene, OR – WOW Hall
Sep 7 – Portland, OR – Alhambra Theatre
Sep 8 – Seattle, WA – The Crocodile
Sep 9 – Salt Lake City, UT – The Project
Sep 10 – Denver, CO – Cervante’s Other Side
Sep 12 – St. Louis, MO – Old Rock House
Sep 13 – Chicago, IL – Reggie’s
Sep 14 – Nashville, TN – TBA
Sep 15 – Cleveland, OH – Cambridge Room at HOB Cleveland
Sep 17 – Baltimore, MD – Soundstage
Sep 18 – Philadelphia, PA – The Blockley
Sep 19 – Boston, MA – The Middle East
Sep 20 – Providence, RI – Fete Lounge
Sep 21 – New York City, NY – Studio at Webster Hall
Sep 22 – Richmond, VA – Kingdom
Sep 23 – Washington, DC – Howard Theatre
Sep 24 – Virginia Beach, VA – Shakas
Sep 26 – Atlanta, GA – The Masquerade (Hell Stage)
Sep 27 – Jacksonville, FL – 1904
Sep 28 – Orlando, FL – The Backbooth
Sep 29 – Miami, Fl – Eve Event Space
Sep 30 – Tampa, FL – The State Theatre
Oct 1 – Tallahassee, FL – Sidebar Theater
Oct 2 – New Orleans, LA – Parish at HOB NOLA